如何运作一家赚钱的代理公司：获客转化，服务交付，团队管理全攻略｜鱼见海科技网创项目深度解析

1. 项目背景介绍

本课程是 ImanGadzhi 主讲的《如何运作一家赚钱的代理公司》双语字幕实战教程，覆盖代理公司从 0 到 1、从基础搭建到规模化盈利的全流程。课程分为基础、心态、系统流程、获客转化、销售跟进、服务交付等七大模块，详解 Agency3.0 模型、细分市场挖掘、定价策略、获客渠道（领英、陌拜邮件等）、广告投放（Facebook、Google 等）、客户留存及团队管理。配套海量实操文档与工具，全程干货落地，适合想创业开代理公司、提升代理业务盈利的人群，手把手教你复制成功路径，轻松运作一家赚钱的代理公司。 课程目录： ├1. 基础篇 Laying Your Foundations │├1. 项目总体原则Program Principal .mp4 │├2. 代理公司3.0模型Agency 3.0 Model .mp4 │├3. 如何挖掘细分市场Niche Discovery .mp4 │├4. 如何选择服务内容Service Selection .mp4 │├5. 代理公司必须遵守的原则Code of Honour .mp4 │├6. 经营中用到的工具A Craftman’s Tools .mp4 │├7. 开始你的业务吧Loading The Rifles .mp4 │├Plug & Plays ││├Agency Software Stack.pdf ││├Cleaning Your Social Profiles.pdf ││├FB Business & Ads Manager.pdf ││├Niche Research.pdf ││├Website Setup.pdf ├10. 未来发展 Next Evolution │├1. 雇人Hiring .mp4 ├2. 心态篇 Mindset │├1. 如何安排你的时间Preparing The Vessel .mp4 │├2. 心智变革Mental Metamorphosis .mp4 │├3. 僧侣模式Monk Mode .mp4 │├4. 战争之路The War Path .mp4 │├5. 社会工程学101Social Engineering 101 .mp4 │├6. 实用的一天Pragmatic Day in Lifes .mp4 │├7. 保持严格的管理Keeping A Tight Ships .mp4 │├Plug & Plays ││├价值六位数睡眠6-Figure Sleep.pdf ││├僧侣模式Monk Mode.pdf ├3. 建立系统和流程 System & Processes │├1. 如何定价Pricing Guidelines .mp4 │├2. 为针对线下企业的服务定价Pricing Your Services For Local Businesses .mp4 │├3. 为电商和在线业务的服务定价Pricing Your Services For Ecomm & Online Biz .mp4 │├4. 付费试用手册Paid Trials Playbook .mp4 │├5. 吸引优质客户Attracting A1 Clients .mp4 │├6. 税务、会计和财务Tax, Accounting And Finances .mp4 │├7. 获得收益Getting Paid .mp4 │├8. 沟通与客户留存Communications + Retention .mp4 │├Plug & Plays ││├客户沟通Client Communication.pdf ││├获得收益Getting Paid.pdf ├4. 获客和转化 Finding Leads & Setting Meetings │├1. 市场拓展原则Laws of Outreach.mp4 .mp4 │├10. 陌拜邮件101Cold Email Automation .mp4 │├11. UpWork .mp4 │├2. 创造一个不可抗拒的优惠Creating An Irresistible Offer & Angle .mp4 │├3. 寻找潜在客户与资格审查Finding Leads & Qualifying (Free) .mp4 │├4. 潜在客户获取的付费策略Paid Strategies For Lead Gen .mp4 │├5. 存储与组织潜在客户Storing & Organising Leads .mp4 │├6. 资料漏斗Profile Funnel .mp4 │├7. 领英101LinkedIn 101 .mp4 │├8. 领英自动化LinkedIn Automation .mp4 │├9. 陌拜邮件101Cold Email 101 .mp4 │├Plug & Plays ││├Creating Your LinkedIn Profile.pdf ││├Email Personalisation.pdf ││├Example LinkedIn Content Schedule.pdf ││├Finding Leads for eCommerce.pdf ││├Finding Leads for Local Businesses.pdf ││├How To Create Your Email Script.pdf ││├How to Find Leads and Respond to them on Upwork.pdf ││├How to Qualify Clients.pdf ││├How To Set Up A Lemlist Campaign.pdf ││├How to Set Up an UpWork Account.pdf ││├How To Set Up Your Email Account.pdf ││├How To Set Up Your Lemlist Account.pdf ││├LinkedIn Automation.pdf ││├LinkedIn Content.pdf ││├LinkedIn Keywords.pdf ││├Profile Funnel.pdf ││├Sales Navigator Industry List.pdf ││├Sending LinkedIn Messages.pdf ││├Storing And Organising Leads.pdf ││├Tracking Emails for Manual Outreach.pdf ││├Using Sales Navigator.pdf ││├Warming Up Your Email Address.pdf ├5. 销售和跟进 Sales & Follw Up │├1. 销售的主要罪恶The Cardinal Sins Of Sales .mp4 │├2. 销售次级沟通Sales Sub-Communication .mp4 │├3. 一通电话与两通电话的框架1 Call Vs 2 Call Frameworks .mp4 │├4. 1CC销售脚本1CC Sales Script .mp4 │├5. 2CC销售脚本2CC Sales Script .mp4 │├6. 付费试用方法论Paid Trial Methodology .mp4 │├7. 异议的无耻The Objection Obscenity .mp4 │├8. 精炼方法与磨尖锯Refining Approach & Sharpening Saw .mp4 │├Plug & Plays ││├1CC Sales Script.pdf ││├2CC Sales Script.pdf ││├Objection Handling.pdf ├6. 服务交付 Service Delivery │├1. 启动与入职电话Kick Off & Onboarding Call .mp4 │├10. 沟通计划与保持客户知情Communication Schedule & Keeping Clients In The Loop .mp4 │├2. Facebook广告基础Facebook Ads Fundamentals .mp4 │├3. Facebook安全与避免封禁Facebook Hygiene & Avoiding Bans .mp4 │├4. 关于广告跟踪All About Tracking .mp4 │├5. 登录页与优惠基础Funnels & Offer Fundamentals .mp4 │├6. 能卖的创意背后的科学Science Behind Creatives That Sells .mp4 │├7. 报告101Reporting 101 .mp4 │├8. 编写转化文案Crafting Copy That Converts .mp4 │├9. 多少东西 – 活动结构How Many Of Things – Campaign Structure .mp4 │├Plug & Plays ││├Fundamentals │││├Ad Selection.pdf │││├All About Tracking.pdf │││├Communication Schedule & Keeping Clients In The Loop.pdf │││├Copywriting – The Fundamentals.pdf │││├Facebook Ad Fundamentals.pdf │││├Facebook Contingency Guide.pdf │││├Facebook Hygiene & Avoiding Bans.pdf │││├Funnels & Offer Fundamentals.pdf │││├Google Tag Manager.pdf │││├How many of things – Campaign Structure.pdf │││├iOS14 Update True Tracking.pdf │││├iOS14 Update.pdf │││├Kick Off Call.pdf │││├Reporting 101.pdf │││├Science Behind A Creative That Sells.pdf │││├The Conversion API.pdf │││├[Free Version] Client Bible Template.pdf │││├[Paid Version] How To Use Our Client Bible Template And Connect It With Supermetrics.pdf ││├How To Advertise │││├Custom Audiences, Exclusions, and Cominations, What Is Worth It.pdf │││├How To Read Your Dashboard For Cold.pdf │││├How To Test Audiences and Find Winners.pdf │││├Interests – Sizes And How To Find The Best Ones For Your Case.pdf │││├Launching Your First Ad.pdf │││├Load Balancing Budgets.pdf │││├Lookalike Audiences – How To and The Best Ones You Can Create.pdf │││├Re-Targeting 101.pdf │││├The Two King Metrics And Their Math.pdf │││├Traffic Warmth.pdf │││├Utilising CBOs.pdf ││├Local Businesses or Lead Gen │││├9 Funnels For Lead Gen & How To Set Them Up.pdf │││├Core Concepts To Keep In Mind.pdf ├7. 服务交付（如何投放广告）Service Delivery (How To Advertise) │├1. 流量的温度Traffic Warmth .mp4 │├10. 如何阅读你的冷启动仪表板How To Read Your Dashboard for Cold .mp4 │├11. 重新定位Re-Targeting 101 .mp4 │├2. 兴趣大小及如何找到适合你的最佳选择Interest Sizes And How To Find The Best Ones For Your Case .mp4 │├3. 自定义受众、排除和组合，什么是值得的Custom Audiences, Exclusions and Combinations, What Is Worth It .mp4 │├4. 相似受众的创建及最佳选择Lookalike Audiences How To and The Best Ones You Can Create .mp4 │├5. 发布你的第一则广告Launching Your First Ad .mp4 │├6. 如何测试受众并找到赢家How To Test Audiences and Find Winners .mp4 │├7. 负载均衡预算Load Balancing Budgets .mp4 │├8. 利用CBOsUtilising CBOs .mp4 │├9. 两个主要指标及其数学The Two King Metrics And Their Math .mp4 │├Plug & Plays ││├Custom Audiences, Exclusions, and Cominations, What Is Worth It.pdf ││├How To Read Your Dashboard For Cold.pdf ││├How To Test Audiences and Find Winners.pdf ││├Interests – Sizes And How To Find The Best Ones For Your Case.pdf ││├Launching Your First Ad.pdf ││├Load Balancing Budgets.pdf ││├Lookalike Audiences – How To and The Best Ones You Can Create.pdf ││├Re-Targeting 101.pdf ││├The Two King Metrics And Their Math.pdf ││├Traffic Warmth.pdf ││├Utilising CBOs.pdf ├8. 服务交付（线下业务或引流）Service Delivery (Local Business or Lead Gen) │├1. 需要牢记的核心概念Core Concepts To Keep In Mind .mp4 │├2. 9个潜在客户获取漏斗及其设置方法9 Funnels For Lead Gen & How To Set Them Up .mp4 │├3. Facebook原生广告与漏斗潜在客户获取的设置Facebook Native vs Funnel Lead Gen Setting Them Up .mp4 │├4. 内容与创意Content & Creatives .mp4 │├5. 潜在客户的自动转化Automate Lead Flow to Your Client .mp4 │├6. 特定行业之健身房Industry Specific Gyms .mp4 │├7.特定行业之脊医 Industry Specific Chiropractors .mp4 │├Plug & Plays ││├9 Funnels For Lead Gen & How To Set Them Up.pdf ││├Automate Lead Flow to Your Client.pdf ││├Content & Creatives.pdf ││├Core Concepts To Keep In Mind.pdf ││├Examples of ads Leadgen.pdf ││├Facebook Native vs Funnel Lead Gen – Setting Them Up.pdf ││├Industry Specific Chiropractors.pdf ││├Industry Specific Gyms.pdf ││├Lead Automation.pdf ├9. 服务交付（进阶策略）Service Delivery (Advanced Strategies) │├1. Facebook内部运作原理How Facebook Works On The Inside .mp4 │├2. Facebook规则、自动化与命名约定Facebook Rules, Automations & Naming conventions .mp4 │├3. 横向扩展与纵向扩展Scaling Horizontally vs Scaling Vertically .mp4 │├4. Google广告培训Google Ads Training .mp4 │├5. YouTube广告手册Youtube Ads Playbook .mp4 │├Plug & Plays ││├Facebook Rules, Automations & Naming conventions.pdf ││├Getting Setup – Google Ads.pdf ││├Google Display Network.pdf ││├Google Search Network.pdf ││├How Facebook Works On The Inside.pdf ││├iOS Move To Privacy & Implications.pdf ││├Scaling Horizontally vs Scaling Vertically.pdf ││├Youtube Ads Playbook.pdf
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2. 核心优势分析

3. 详细操作步骤

4. 收益数据分析

掌握服务交付技能后，可以通过以下方式变现：

• 🎬 技能接单：在各类接单平台承接相关任务，单笔50-2000元不等
• 📚 知识付费：将学到的技能制作成教程销售，一份时间多次变现
• 🎥 商业项目：为企业提供专业服务，单个项目收入更高
• 💼 全职就业：相关岗位薪资8k-20k，技能越强收入越高

学员反馈：学完课程后，收益Getting Paid .mp4的收益完全可以实现。具体收入因人而异，关键在于执行力和持续优化。

5. 常见问题解答

📸 相关图片资料